The IoT Platform Business Model, Cost Structure and ROI

The IoT Platform Business Model, Cost Structure and ROI

Thursday, October 2, 2014

In our second Meetup we have Brian McGlynn, founder and COO of Davra Networks presenting, “The IoT Platform business model, cost structure and ROI.” Come meet other business leaders in the IoT ecosystem and discuss the business issues you face in the Internet of Things.

Mentioned during this Meetup and Other Useful Links


6:00: Doors open. Eat, drink and meet fellow members. 
6:30: Opening remarks and room introductions. 
6:45: Presentation 
7:15: Questions, answers and discussions 
8:00: Doors close

Presentation Abstract

The business model of IoT Platform vendors, the value proposition offered to their customers and the customer costs of “buying into” a platform and the way they can measure their ROI will be discussed. Brian will also discuss the go-to-market strategy Davra used for their IoT Platform, “RuBAN.”

Brian’s Bio

Prior to founding Davra Networks Brian was founding member of the Crannog Software Engineering team which was successfully sold to Fluke Networks in 2007. Following acquisition, Brian was lead software architect and coder with Fluke Networks. Brian holds a Bachelor’s degree in Software Engineering from DKIT and numerous industry Certifications. Originally from Ireland Brian now resides in the San Francisco Easy Bay area of Pleasanton.


This meeting is being sponsored by Plug and Play Tech Center. Attend their IoT Meetup, and read about their IoT Accelerator,