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Value Creation




Episode 99

In my view, delivering outcomes is IoT’s killer app. It requires the IoT platform, its technical underpinning, and the IoT ecosystem, its business underpinning, to come together in just the right way.
Listen to this podcast (or read the transcript), where I share with you three lessons from the ICIP Strategy & Digital Transformation course. The first is an overview of outcomes, also one of the major drivers of every IoT strategy. Then a digital transformation lesson on marketing and finally, an important methodology that should always be employed when starting an IoT offering – Design-Sell-Build ...




Episode 98

Business is all about creating value and then monetizing it; and it’s no different in IoT. For companies to succeed in IoT, both value creation and value monetization must be mastered.
Listen to this podcast (or read the transcript), where I share with you three lessons from the ICIP Business course. The first, an overview of the value creation framework, that walks through the four types of value creation in IoT. The next lesson is on one of the five classes of business models used in IoT – the Service business model. And the third lesson is an overview of risk management – the business counterpart to cybersecurity. This episode is a lot shorter than last week’s but packs a big punch ...