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One of the value power sources for an IoT application is external data, that when piped in, can be used to augment its functionality. Of all sources of external data, weather is probably the most ubiquitous and useful. Like many data services, the API is built on a tiered billing system. Come in for free as a developer or hobbyist but once you get over 500 hits per day you start paying.
Watch this video (or read the transcript) to hear Brendan Hayes describe the Weather Company’s API and business model to access it...